Fabrica // Head of Interaction and Online Experience
Aaron is a transdisciplinarian with a concentration in computational information design and interactive public art works. He received his BFA in Digital Media Art from the Cadre Laboratory for New Media at San Jose State University in 2006, and his MFA in Design|Media Art from the University of California, Los Angeles in 2008.
His motivation comes from interesting data sets, interfaces and urban spaces. He utilizes data visualization as a medium to explore complex systems, aiming to create aesthetic representations of data while fostering scientific empiricism. His work strives to display relationships and correlations within information systems that would remain unseen from any other perspective.
He has created work for various institutions including the NASA Jet Propulsion Laboratory, Electroland, Directed Play, the MIT SENSEable City Laboratory and Facebook. He has exhibited work in Los Angeles, San Jose, San Francisco, Salt Lake City, Reno, Memphis, Indianapolis, Seattle, New York, Guadalajara, Madrid, Trieste, Heidelberg, Singapore and Rome.
Aaron is currently the Head of Interaction and Online Experience at Fabrica.
Electroland // Co–Founder
Damon is a designer and technologist whose goal is to positively affect the way people feel about the world, ideas and each other.
Damon cofounded Electroland in 2002 as a vehicle for his interests in interactive and media arts in public spaces. Since then he has helped create groundbreaking interactive public artworks, art installations and exhibits for large public and private clients. He has been lucky enough to lead outstanding teams of designers, developers, and engineers in these efforts.
As a designer Damon is focused on physical interaction where people are acknowledged and rewarded for their participation. He believes that good interaction in every context should be as intuitive as possible, and allow for many, inclusive modes of participation. As a technologist he takes a broad approach to solving creative problems and making experiences better.
He holds a degree in Design and Media Arts from UCLA. His work with Electroland has been shown at the Museum of Modern Art in New York and the Cooper Hewitt National Design Museum Triennial, and has been featured in international art and design publications.