This is a week long Science and Art symposium held in Pasadena. Organized
by Caltech’s National Science Foundation (NSF) Center and Art
Center College of Design. The symposium connects professions from
science and art to investigate new aesthetic possibilities at the intersection
of art, science, and engineering.

The symposium is dedicated to expose not only the professions but also the broad and diverse audiences to science and art. The challenge is to change general publics’, particularly younger audiences’, “intimidation” of science by bringing a more cutting edge image to the event.

With a core theme of “communication”, Intersection and Interaction are the key objective. The logo represents the intersection of S and A, and the form of an eye, which represents vision. The graphic elements in the posters are depicting the nature, which science investigates; however, they are reinterpreted in an artistic way, hinting at the collaboration of the two fields.

The most important application of the project is the poster. The process was by looking at the earth from micro to macro level, from DNA pattern, to animals and trees, to the planets and universe, nature is amazingly inspirational and beautiful, which I want to portrait it in the poster with an edgy twist.

The project demonstrates and establishes new media as a significant genre of cultural production. It curated an event and created a network to encourage the collaboration between science and art. It also help educate the public from local to global level.